Over the weekend, Sears Holdings Corp. - the owner of Sears and Kmart department stores - said it would remove about 31 Trump branded home products from its websites as it aims to focus on more profitable items. It had been featured online and not in the brick-and-mortar stores. Search of the Sears and KMart websites did not turn up Trump Home products, except for those sold by third-party vendors. These products are incidentally provided by the same people who supply them in Trump's hotels. On such sites, the host provides the web infrastructure and takes a commission, but doesn't choose what is sold nor take possession of it. Sears never sold Trump products in its stores.
A Sears spokesperson told the Business Insider that the company is looking into the disappearance of the Trump line.
Nordstrom (JWN - Free Report) officially announced on February 2 it will not buy Ivanka Trump's brand for the upcoming season.
The president said his daughter has not been treated fairly by the company, tweeting, 'She is a great person - always pushing me to do the right thing!
The campaign drew increased attention this month when Nordstrom said it would not carry the first daughter's spring collection in its 349 stores, including an outlet at the Cherry Hill Mall.
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The move comes after Nordstrom drew the president's ire for deciding to stop selling Ivanka Trump's line of clothing.
The Ivanka Trump brand has said it saw sales growth of 21 percent in 2016 from the previous year as it expanded its categories, distribution and offerings.
Other companies who have recently removed some Trump-branded products from their websites or stores include Belk, Burlington, Marshall's, Neiman Marcus, and T.J. Maxx, with some citing poor performance. But HSN stated the company did not have to cut ties with Ivanka Trump's brand, amid reports it had dropped her brand as well.
Retailers like Bloomingdale's, Amazon, Lord & Taylor, Macy's and Zappos all still carry Ivanka Trump products.